About the Role
A growing and design-focused property developer is expanding its marketing capabilities and is seeking a savvy Digital Marketing Manager to take the lead on performance-driven initiatives. With an impressive project pipeline and a customer-first ethos, this company is looking for someone to drive lead generation, digital channel performance, and conversion strategy.

Reporting directly to the Head of Marketing and working hand-in-hand with the Sales team, you'll play a key role in shaping digital outcomes. From managing paid media to refining CRM and eDM strategies, this role covers a broad and impactful digital landscape. You'll also guide external agency partners and eventually have the opportunity to build and lead your own team.

Your Core Responsibilities

• Lead the execution and ongoing development of digital strategies across current and future projects

• Drive and fine-tune paid media campaigns with a media agency, focusing on performance and ROI

• Oversee corporate and project-based websites, ensuring optimal UX and strong conversion metrics

• Own the eDM lifecycle-from acquisition through to nurturing-ensuring seamless communication touchpoints

• Align closely with the Sales team to maximise lead quality and effectiveness

• Measure campaign success with key metrics like CPL, CTR, spend efficiency, and conversion rates

• Audit CRM workflows and project marketing activity, identifying areas for digital improvement

• Partner with internal teams and agency creatives to brief in and roll out compelling campaign assets

• Contribute to wider brand and marketing initiatives across the organisation

• Support the Head of Marketing in evolving the function, with a view to mentoring a future team member

What You'll Bring to the Table

• Demonstrated experience in digital marketing and lead generation, ideally in the property or real estate sector

• Ability to work commercially and collaboratively alongside a sales function

• Comfortable briefing and managing external media and digital partners

• Strong hands-on knowledge of email marketing, CRM platforms, and website content management

• Data-minded and solutions-oriented with strong communication skills

• Motivated, resourceful, and results-driven

• Agency background working with property or development clients will be highly regarded

Why This Role Stands Out

• Join a fast-paced and design-led property brand making a mark in the market

• Be part of a small, dynamic team where your ideas are heard and valued

• Work across diverse projects and marketing stages, from strategic planning to execution

• Be supported by a business that puts genuine care into customer experience-before, during, and long after the sale

• Enjoy a positive team culture with regular social events, team lunches, and shared celebrations of success