Marketing, Communications and Digital

Regional Marketing Manager I Technology Consultancy

Salary

Over $100,000

Location

Melbourne

Job Type

Full-Time

Job Ref

Date Posted

Wed, 8th June 2022

Our client is digital business consultancy seeking a Regional Marketing Manager based in Melbourne on a permanent basis


Our client is digital business consultancy servicing clients across financial services, healthcare, utilities, and government. Due to growth within the organisation, our client is seeking a Regional Marketing Manager to join the team on a permanent basis.

Key Responsibilities:

  • Develop and implement global growth marketing strategy, including brand, digital, sponsorships, channel partnerships, PR and direct email.
  • Manage communication with consultants, technology partners and other stakeholders.
  • Create and manage product and sales collateral.
  • Develop and manage website, website traffic and conversion to marketing qualified leads.
  • Drive growth in marketing qualified leads and work with sales team to understand optimal marketing messaging for sales conversion.
  • Manage client communication tools including weekly release notes, monthly user update and monthly training webinars.
  • Manage marketing budget to deliver high return on investment appropriate to KPIs.
  • Define clear measures of success of marketing strategy.
  • Consolidate reporting on metrics for monthly reporting.
  • Build and manage internal marketing team where required over time.
  • Manage external resources where required for the implementation of the marketing strategy

Requirements:

  • Tertiary qualifications in marketing or business management
  • Minimum five years’ experience in related marketing roles, preferably within financial or professional services
  • Track record of designing and delivering marketing strategies for new products and services
  • Passionate for creative and copy writing experience across all mediums
  • Strong stakeholder management skills and ability to provide advice to senior executives
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