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My client is a business on the move, undergoing extrodinary growth over the past 5 years. They have recently acquired a new platform and will merge with them, creating a new opportunity for a Communications Specialist to join the team and lead the communications to market and internally. Initially this is a 12 month contract that may extend.

My client prides themselves on being a culturally rich, hard working and dedicated team. They will support growth, facilitate learning and development and have excellent inhouse benefits and perks.

Role and Responsibilites:

• Work with the Senior APAC Marketing Manager to build and deliver high-profile projects, ensuring alignment of marketing campaigns with business and brand objectives.
• Analyse and interpret key data, demographic profiling and behavioural research to provide strategic recommendations. Design and build client surveys to understand client motivations as required.
• Alongside key commercial stakeholders, determine corporate positioning and its impact on brand strategies for the retail and sub-brands.
• Build PR and communication strategies taking end-to-end ownership of media planning and outreach, press kits, media training, internal communications, market sentiment and management of media enquiries & statements.
• Create effective communication strategies across segmented audience groups – determining optimal channel, content and brand mix to deliver relevant and engaging client communications – eCRM, eBooks, education, infographics, video as required.
• Identify deliverables and resources to create master project plans; identify milestones, budget requirements, dependencies and wider department timelines to outline critical pathways and road-blocks for successful project delivery.
• Ensure commercial focus on client activation and retention remains at the forefront of project planning.
• Manage internal communications ensuring internal stakeholders and client facing teams are aware of all outgoing communication and media tactics.
• Work closely with the product team to understand client user journeys and experiences / motivations in highlighting and communicating core messages.
• Reporting and budget management to ensure large scale projects are clearly communicated to commercial stakeholders.
• Review competitor activities; stay up to date with market sentiment and communications / best practice to ensure the business is well placed ahead of other providers to achieve goals.
• Other ad hoc marcom supportive tasks related to project delivery as required.

To be successful:

• Demonstratable experience in strategic planning across communication and retention large-scale operation management projects.
• Ability to critically review and interpret stakeholder input & data analysis to provide strategic recommendations.
• Communications & public relations experience: brand positioning, media management & enquiries, media training and corporate profiling.
• Proven project management skills with demonstratable experience in end-to-end delivery.
• Demonstratable experience across holistic marcom delivery; ATL, BTL, social, lifecycle management,
• Enjoys working in a complex, fast-paced environment.
• Outstanding people skills with the ability to form trusting relationships, work collaboratively and build personal credibility and brand.
• Strong prioritisation and organisation skills.
• Tertiary educated in communications or marketing related discipline.
• At least 3+ years’ experience in similar role and/or 7 years’ experience across generalist marcoms.