Marketing, Communications and Digital

Channel Marketing Manager I Manufacturing


Over $100,000



Job Type


Job Ref

Date Posted

Mon, 12th April 2021

Our client is seeking a Channel Marketing Manager based in Melbourne.

Our client is seeking a Channel Marketing Manager based in Melbourne.


  • Lead and manage the Australian Channel Marketing function to prepare and execute a Strategic Marketing Plan.
  • Develop, lead and execute marketing strategies based on analysis of market trends and opportunities.
  • Project manage conferences and other trade events that promote the company’s products and services (e.g. trade shows, golf days and industry events).
  • Manage the channel marketing function for the Australian business ensuring alignment and consistency of branding strategies, channel support, campaigns and compliance with corporate guidelines.
  • Define and communicate the companies value propositions to end-users and channel partners for targeted markets.
  • Prepare annual marketing budget and ensure annual marketing expenses are managed within each budget.
  • Work with ANZ Marketing Manager and product management to lead marketing strategies that support the launch of new products/brands and provide guidance to Content Marketing Team responsible for creating and distributing marketing communications, support collateral, displays and digital assets.


  • Minimum 5 years’ experience leading a marketing function
  • Bachelor’s degree or higher in business and/or marketing
  • Staff management experience
  • Effective project management experience
  • Product and industry knowledge within the building industry is advantageous
  • Strong technical abilities and aptitude for mechanical and electronic products
  • Experience with CRM systems
  • Proficient with Microsoft Office applications (Word, Excel, Outlook, PowerPoint)

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